Welcome to

This is a social community magazine style site full of articles, blogs and videos created, posted or promoted due to interest by our members.

Our focus is in the areas of digital ecosystems, digital and behavioural marketing, data science and digital rights and their use or misuse by big business, mass media and politicians.

Our aim is to investigate, understand and expose these systems and their effects on both society and the individual as well as the outcomes of elections and other critical events.

You can join the site and be part of the conversation by writing blogs, setting up a profile page and sharing videos and images you feel help support the movement.

We also aim to teach those looking to take control of their digital and personal life and gain balance how to do so.

Those looking to make a positive social impact, get their cause known and promoted can also learn from the many articles and discussions on this topic.

Membership is currently free due to the kind generosity and donations from people like you, this helps us to keep going in investigating and monitoring the use of data and behavioural science in marketing and communications to enable people to be informed enough to make conscious decisions free from manipulation.