PR and SEO
Public relations and search engine optimization may seem like two polar opposites in the marketing toolbox. But if you work in PR it would be good to learn SEO and if you are in SEO it would be ideal to learn PR.
Why would this be? Well
seo telford (5)
Google tries to understand your website to ensure it is relevant to the searches that people are making. This means when planning or optimising a website we need to consider this and make it easier for Google to find the relevant pages and informatio
What is keyword analysis and why is it important?
Well, quite simply it’s the analysis or keywords, well duh. But seriously if you remember in the first chapter we talked about keywords or phrases, which are the words an internet surfer uses when loo
Part one Search Engines
No this is not a chapter that teaches you what the internet is or where and when it was invented. That information is nice but it is freely available on any decent google search on the subject and is not the reason you are her
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